Aug 29 2022

By Admin

Infectious Advertising ropes in Anil Jayachandran as Chief Strategy Officer

Infectious Advertising, has bolstered its strategic chops by hiring Anil Jayachandran as its Chief Strategy Officer. Anil has spent nearly a quarter of a century working across geographies and is regarded as an expert in markets...

Aug 25 2022

By Admin

TheSmallBigIdea bags Integrated Digital Marketing mandate including e-commerce for Sandu Pharmaceuticals

TheSmallBigIdea, has been appointed as the digital strategic partner for pharmacy and medical care platforms, Sandu Pharmaceuticals. Given, the agency’s expertise and content-driven approach across categories, the 360-degree...

Aug 09 2022

By Admin

Concept PR Wins Communication Mandate for HOUM Technology

Concept PR, integrated communications and public relations consultancy firm secured a mandate to provide PR and brand communication support to HOUM Technology, a tech start-up that provides a private online space (digital home) for...

Jul 27 2022

By Admin

Anand Chakravarthy Set to Join Omnicom Media Group India as its Chief Growth Officer

Omnicom Media Group (OMG) India has appointed Anand Chakravarthy as its new Chief Growth Officer. Anand is set to use his strategic foresight and over two decades of rich industry experience to create new opportunities for growth and p...

Jul 18 2022

By Admin

The Glitch and Love Depot normalize pleasure with the latest ##ThePleasureIsAllYours campaign

The Glitch, part of VMLY&R, has conceptualised and created an innovative digital campaign for India’s largest sexual e-superstore, Love Depot – the latest initiative from TTK Healthcare Ltd., the pioneer of the sexu...

Jul 14 2022

By Admin

Prega News with Grapes launches new digital campaign #JustTakeTheTest

Be it a craving for something sour or feeling moody every hour. Be it about gaining extra weight or having midnight cravings such signs are not apparent that you’re pregnant. In our society, many myths keep looming aroun...

Jul 07 2022

By Admin

True Elements onboards TBWA as their Creative Agency

True Elements, food brand to be certified as both CLEAN LABEL and 100% WHOLEGRAIN announced its partnership with TBWA/India -The Disruption Company with the mandate of anchoring communication & creative strategy across platforms....

Jul 04 2022

By Admin

Social Beat Wins Digital Mandate for Beyond Water

Beyond Water, a D2C brand that offers hydration solutions, has partnered with Social Beat, independent digital marketing company, to scale its revenue growth by 10X and become the category leader in the water enhancers space. A...

Jun 28 2022

By Admin

Baskin Robbins partners with Glad U Came as their PR agency for a new product launch

Baskin Robbins has taken Glad U Came on board as their PR agency for their new product launch. As part of the mandate, Glad U Came will be responsible for creating and implementing distinctive PR and influencer marketing strategies for...

Jun 21 2022

By Admin

Glad U Came bags the Influencer Marketing mandate for The Momo Co.

Glad U Came, has acquired the Influencer Marketing Mandate for The Momo Co., the ultimate spot for lip-smacking momos. The agency will be in charge of designing and executing unique Influencer Marketing and Celebrity Gifting campai...

Jun 15 2022

By Admin

The Hosteller onboards Glad U Came as its PR and Communications partner

Glad U Came bags the PR Mandate for The Hosteller, a chain of backpacker hostels across India. The award-winning PR and Influencer Marketing boutique agency will manage the brand’s strategic PR and media relations, creating and de...

Jun 14 2022

By Admin

Grapes Digital wins the Digital AOR mandate for CP Plus

CP Plus, has signed Grapes, an integrated marketing agency for its digital AOR mandate. The company has won the mandate following a multi-agency pitch and will service the account from its New Delhi office. Grapes will look afte...

Jun 11 2022

By Admin

Sakshar Media Bags PR Mandate for Trycon Technologies

Sakshar Media, the Delhi-based Public Relations and Social Media Agency, bagged the PR mandate for Trycon Technologies, provider of QR Code solutions across the globe. The agency bagged the account in a multi-agency pitch and will be re...

Jun 10 2022

By Admin

Vinod Cookware Partners with ZestMoney to Offer Easy EMI Options

Vinod Cookware, an award-winning cookware brand in India, recently announced its partnership with ZestMoney, The partnership enables all the customers to complete their purchase instantaneously using easy EMI pay-later solutions without having t...

May 30 2022

By Admin

The New-age digital marketing expert, Suneil Chawla Joins Ador Multiproducts Ltd. as an Independent Director

Suneil Chawla, has associated with Ador Multiproducts Ltd. as an Independent Director. As Ador Multiproducts Ltd. accelerates its digital transformation, including its ecommerce play through its subsidiary, 1908 e-ventures Pvt...

May 29 2022

By Admin

Glad U Came becomes the first PR agency to introduce period leaves for menstruating employees

Glad U Came, the first PR agency to announce a period leave for its menstruating employees on Menstrual Hygiene Day. On this day, the agency honours women by announcing the new policy and encourages other businesses to follow suit....

May 23 2022

By Admin

Dentsu Webchutney Wins Best of Discipline, FCB India Nabs Fusion Pencil, at The One Show 2022

Dentsu Webchutney Bengaluru and FCB India Delhi were among the select group of Special Awards winners tonight at The One Show 2022 awards ceremony in New York. Dentsu Webchutney was awarded Best of Discipline in Radio & Audi...

May 20 2022

By Admin

Optiminastic Media forays into the entertainment industry with 4Dots Production

Digital marketing agency with expertise across performance, content and influencer marketing, Optiminastic Media continues to stay focused on growing its existing business’ while diversifying its core offerings with new busin...

May 19 2022

By Admin

APAC Has 151 Winners in ADC 101st Annual Awards Including Two Best of Disciplines

Agencies, studios, freelancers and brands in 10 countries and regions in APAC won two Best of Discipline honors, and 151 Cubes and Merits in the ADC 101st Annual Awards, announced today during Creative Week 2022 by The One Club for...

May 17 2022

By Admin

Schools and Students in 26 Countries Win in The One Club’s Young Ones Student Awards 2022

The One Club for Creativity kicked off Creative Week 2022 by honoring winning schools and students from around the world in the global Young Ones Student Awards 2022 ceremony at Sony Hall in New York The Young Ones Student Awar...

May 08 2022

By Admin

Goafest 2022 - Bringing back the spirit of celebration in full swing!

The 15th edition of Goafest concluded with flair after three days of knowledge seminars, conclaves by industry experts and leaders, master classes and parties with the industry joyously cheering for the Abby One Show Award winners every...

May 07 2022

By Admin

Day 2 of Goafest - an ode to The SuperPower Within!

After an exhilarating start on Day 1 of Goafest 2022, Day 2 kicked off with the Knowledge Seminar by MX Player with a line-up of the inspiring and insightful speakers. Dishing out spectacular rollout of events, ranging from knowled...

May 07 2022

By Admin

Goafest 2022 Day 3 Kick Starts with Stories Of Equality, Empowerment and Futuristic Innovation

After two marvelous days of Knowledge Seminars, Conclaves by industry experts and creative minds battling it out at the One Show ABBY Awards, the final day of Goafest 2022 is here. Day 3 began with the Knowledge Seminar presented by Tim...

May 06 2022

By Admin

Goafest 2022 kickstarts celebrations with the unveiling of the AAAI logo and lighting of the ceremonial lamp

Goafest 2022, India’s most definitive advertising, media and marketing symposium is back after a two-year hiatus, featuring some of the industry’s brightest minds along with prestigious industry awards felicitating nota...

May 06 2022

By Admin

Engrossing Sessions and Enlightening Conversations mark the first half of Day 2, Goafest 2022

Ending an eventful Day 1 of Goafest 2022 on a high note, an invigorating Day 2 started with scorching heat outside and a promising Goafest inside, at Grand Hyatt. We commenced the day in a sporting way! Day 2 of India’s b...

May 04 2022

By Admin

The One Show ABBY Awards Rope In Three More Esteemed International Jury Chairs

The Jury Chair of this year’s Abby Awards is a gamut of stalwarts and world renowned industry veterans from across the globe and India. The Abby Awards Governing Council appoints three more international jury chairs to top of...

Apr 19 2022

By Admin

ABBY'S 2022 Appoints Stalwarts As Jury Chairs To Have The Best Work Judged By The Best Minds Of The Advertising World

The ABBY’s Award Governing Council has announced some of India's most celebrated Advertising professionals as Jury Chairs who will be judging ABBYs 2022 along with international judges. Amer Jaleel is Group Chief...

Apr 06 2022

By Admin

Pearson amps up its consumer marketing as part of the India growth strategy

Pearson, has recently been making several strides in the Education ecosystem by rapidly introducing new products and creating meaningful partnerships to better connect with 21st century learners. India, being the key focus market f...

Apr 02 2022

By Admin

Sociowash is Now a Great Place to Work-Certified!

Sociowash has been an amazing place to work since 2015 and it just got official, as we are now Great Place to Work-Certified in India (from March ‘22 - March ‘23). Before we celebrate this recognition, here's something a...

Mar 29 2022

By Admin

ABBYs 2022 Adds Another Feather To Its Glorious Cap! After A Tie-Up With The One Show, The ABBY Awards Now Appoints 3 Top International Jury Chairs

The ABBY Awards Governing Council has announced some of the world’s most awarded Jury Chairs who will be judging ABBYs 2022, namely - Menno Kluin, Aricio Fortes and Myra Nussbaum, who are each stalwarts in the global advertising...

Mar 25 2022

By Admin

Perfetti Van Melle India, Wavemaker India and Nickelodeon announce the first ever Metaverse awards screening experience in India with - “Alpenliebe Eclairs Plus presents Nickelodeon Kids’ Choice Awards 2021”

Viacom18’s and kids’ entertainment franchise, Nickelodeon has been at the forefront of empowering and entertaining kids with the one-of-its-kind – Nickelodeon Kids’ Choice Awards. Dialling up the connect wit...

Mar 17 2022

By Admin

BARC India Goes Live with the “Augmented Data Reporting Standards” Resumes Ratings for Individual News Channels

BARC India has resumed the ratings for individual news channels with the release of data for Week 10, 2022 today. Following an industry-wide consultative process, the BARC Team, along with the BARC TechComm, developed the Augm...