Blue Dart plants over 1,00,000 trees for Elephants in Dalma Wildlife Sanctuary in Jharkhand on World Elephant Day

Aug 13 2021

 

 Blue Dart has planted 1,03,170 trees in the Dalma Wildlife Sanctuary along with its tree plantation partner, GrowTrees.com. A part of the Deutsche Post DHL (DPDHL) Group, the express logistics provider is driving this Green Campaign which will improve elephant habitats considerably and offset over 20,00,000 kgs of carbon per year on maturity. The initiative is a part of the organization’s Sustainability Roadmap that acts as a detailed guide in aiding the organization’s goals to give back to the communities and the environment it operates in. The roadmap details three crucial elements - clean operations for climate protection (Environment), being a great company to work for all (Social) as well as being a highly trusted company (Governance).

The express logistics provider also boosts keen animal and environment enthusiasts, as a part of its team in Jharkhand, Ranchi and Jamshedpur, all of whom have contributed by planting saplings in the area between 07th and 12th August, 2021. The trees planted include local tree species such as Tendu, Jackfruit, Bamboo, Mango, Shisham, Jamun, Karanj, and Guava.

The Dalma Wildlife Sanctuary, located in East Singhbhum, proves to be a haven that boosts one of the largest elephant populations in the country. With an undulating terrain that includes high hillocks, plateaus, deep valleys and open fields between hillocks, this sanctuary is known to be a paradise for elephants and provides a diverse habitat for flora and fauna. Situated in the catchment area of the river Subarnarekha, the sanctuary stretches over an area of 195 sq. km providing ample space for the elephants to peacefully coexist without any interference from human settlers.

An environment and animal enthusiast himself, Ketan Kulkarni, CMO & Head – Business Development, Blue Dart, says, “Blue Dart has always been an organization that takes every necessary step in ‘Connecting People, Improving Lives’. World Elephant Day brings into focus the African & Asian Elephants who we need to protect from poaching, habitat loss and human-elephant conflict. Keeping this in mind, we wanted to ensure that our tree plantations can contribute towards securing a future for this wondrous species by reducing human-elephant conflict, keeping elephants from entering and feeding on cropland, and approaching residential areas around forests in search of food.”

He adds, “The significance of making changes today to ensure there is a tomorrow, has never been more urgent than it is now. The IPCC has very recently announced a Code Red for Humanity and the impact that this creates, not only for us, but on future generations and the blameless organisms we coexist with, is immense. Visible change can only be made by all of us together.”

Bikrant Tiwary, CEO of Grow-Trees.com said, "By conserving natural habitats and restoring forests, we help protect elephants, support local communities, and ensure natural resources are available for generations to come. The plantation of trees will keep the elephants and other wildlife out of human settlements and help them migrate smoothly by connecting protected areas. This will enable a safer coexistence of animals and humans. The trees will help with richer food sources and breeding landscapes for wildlife, strengthening their population. Furthermore, the increased vegetation in the region will help in controlling soil erosion, improving moisture conservation, enhancing the water table, and contributing towards the prevention of severe drought and flood conditions and forest fires. We thank Blue Dart Express for their generous support.”

Under its credo of Connecting People, Improving Lives, Blue Dart undertakes ‘Go Programs’ that focuses mainly on three aspects namely GoTeach (Championing education), GoGreen (Protecting the environment) and GoHelp (Disaster management response), all three of which have been successfully impacting communities and the environment. These initiatives are in line with the Sustainable Development Goals, a universal call to action by the UN to end poverty, protect the planet, and ensure that by 2030 all people enjoy peace and prosperity.

Blue Dart aims to achieve Zero Carbon Emissions by 2050 under the DPDHL Goal ‘Mission 2050’. The brand aims to set the standard for the future of the express logistics sector and do its part to help the world. Under the Mission 2050 initiative, over four years, Blue Dart has contributed to over 10% of the DPDHL Group’s global target of planting 1 million trees each year. In addition to this, in December 2011, Blue Dart announced India’s first end-to-end GoGreen Carbon Neutral Service across international and domestic markets. This service has been subscribed by over 2,871 environmentally responsible customers till 2020.


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Brands

Wafa App hits Top 20 Grossing Entertainment Apps in India
Nov 26 2021 By Admin
       With an average rating of 4.59 globally and with over 3 million downloads in just a year, India’s biggest voice-centric social and entertainment platform, WAFA, gained its all-access pass to the Big-league as it hit Top 20th Grossing under Entertainment category. The app currently catering to its Indian users is now receiving a huge amount of traction from states like Maharashtra, Delhi, Rajasthan, Tamil Nadu, Telangana, Gujarat, and Karnataka to name a few.  "To reach the top 20 is an achievement. Our aim is and always remains to give our community an ideal user experience and a sense of belonging. Due to the hike in Internet usage among vernacular speakers, online purchasing of goods and services rapidly increased among Indian users, giving WAFA the chance to seize the opportunity presented by the growth of voice communities in India." Muhammed Aqib T P, Founder, Wafa further added.   Launched with a mission to build a voice-centric social gaming platform that is easily accessible to all users at their leisure with absolutely no sort of mise-en-scene, Wafa breaks the long in the tooth conventional norms. It connects users with similar interests and provides them with a platform to hear and be heard. Wafa aspires to tap into the world of a metaverse in the near future and provide its users with the best of all world virtual experience.  
This World TV Day, Tata Sky opened door to best TV memories with their campaign #JingalalaLand
Nov 26 2021 By Admin
         Tata Sky, content distribution and Pay TV platforms is known to celebrate World Television Day with a new punch every year. This year the brand opened the gates of #JingalalaLand – an exhibition of popular souvenirs that reminds us of our beloved TV shows.   Tata Sky released a special video on World Television Day featuring some of the most memorable items which acted as a centerpiece of popular shows. Indian TV shows like Shakalaka Boom Boom, Bigg Boss, KBC, MTV Roadies featured in the campaign, along with popular International TV series like Game of Thrones and FRIENDS.   What made the campaign even more fun and relatable was participation of notable brands like Colgate, Kotak Bank Ltd, Paytm, Star TV Network, Mobikwik, Zee, Hungama, Titan, Shemaroo Entertainment, Saregamapa, Shorts TV etc. who engaged in a quirky social banter with Tata Sky. With punchy replies like ‘taking back BIGG BOSS ki ankh (eye) to keep an eye on FRIENDS who don’t pay on time’ from Paytm, to ‘Har ek show zaroori hota hai’ by Zee Theatre, to MobiKwik’s ‘It’s so easy to recharge the Tata Sky accounts, one can sit on their SOFA, enjoy their favourite shows, and by the time the COOKER whistles 2 times, the recharge is done’ - the amusing one-liners proved to be a delight for the netizens. The campaign generated a thumping response racking up engagement rate of over 7 lacs. Talking about their innovative take on World TV Day, Anurag Kumar, Chief Communications Officer, Tata Sky said, “Amidst the plethora of entertainment options available today, TV will always remain our one true love as it has created indelible memories and shared experiences with our friends and family. This World TV Day, like every year, we wanted to bring the same feeling back in a unique way. Social media is a fun space to experiment with quirky ideas and we thought let’s remind people why TV is so special with our #JingalalaLand campaign. We received surprising response from audiences and many brands making the overall activity very gratifying.”   Angad Singh Manchanda, CEO; Co-founder of Chimp&z Inc said, “World TV Day has always been and will continue to be an event close to our hearts. The challenge this year was to make it stand out from what we’ve done during the past campaigns. This year, we went with the insight that TV truly is a #JingalalaLand, where, without even realizing, we end up making countless memories. We helped people celebrate this emotion with the help of popular souvenirs that have been ingrained in our minds with the magic of TV and the participation from not only the audience, but also other brands made the campaign a big success.”  
Karnataka Puts Up A Tough Fight In National Blind Cricket Finals
Nov 26 2021 By Admin
       Karnataka puts up a tough fight in the Finals of the 4th IndusInd Bank Nagesh Trophy National T20 Cricket Tournament for the Blind 2021-22, in the match between Andhra Pradesh vs Karnataka that concluded on Thursday at Sri Arun Jaitley Stadium, New Delhi.   In the Title clash between Andhra Pradesh and Karnataka, Karnataka won the toss and decided to Bowl. Andhra Pradesh put up a strong 231 for 3 in 20 overs. Karnataka made a competitive chase and reached 204 for the loss of 3 wickets, falling short of the target by only 27 Runs.   Prakash Jayaramaiah who was the highest scorer for Karnataka with 119 Runs off 58 balls with an outstanding SL 205.17. Jayaramaiah has left everyone stunned with his performance by hitting back-to-back centuries in the league matches all the way up till the finals.   Chief Guest Meenakshi Lekhi, Hon’ble Minister of State for External Affairs of India while applauding the spirit of the players said, “I am amazed at the felicitous co-ordination of the organisers, sponsors, DDCA, British & Australian High Commissions and supporters for their generosity and firm belief in the spirit of our wonderful players. I extend my best wishes to the contending teams. I can be very judicious in my assessment without taking sides. I am excited about the Women’s Blind National Cricket Tournament due to be held in Bangalore next year. Our government has been putting in tremendous efforts to bring in the gender parity.”   This was the second time for team Karnataka to make their entry to the finals of the tournament since its inception in 2019. Whereas team Andhra Pradesh had reached the finals for the fourth time straight in a row.   CAB Andhra Pradesh won all its five league matches and remained at the top of the chart. CAB Karnataka won consistently 4 out of the 5 league matches and stayed ahead of the game.   The Cricket tournament was organised by The Cricket Association for the Blind in India (CABI) in association with the Samarthanam Trust for the Disabled. India currently holds the Blind Cricket World Cup T20 trophy, won in 2018.   This tournament will help in selecting key players for the upcoming International Championships. Overall, 56 probable players will be shortlisted. 17 players will be finalised for the world cup squad and will represent India in T20 World Cup.   400 visually impaired players converged on 6 Grounds in the National Capital Region (NCR) of Delhi to play an overall of 67 T20 matches between 16th – 25th November 2021  
SIAM hosts 18th Lecture on ‘Future of Automotive Aftermarket Parts in India’
Nov 26 2021 By Admin
        The Society of Indian Automobile Manufacturers (SIAM), the apex automotive industry body, organized the 18th lecture on ‘Future of Automotive Aftermarket Parts in India’. Considering National priorities on Atmanirbharta, Digitalization and making of Quality and safer products for customers, SIAM focusses on aftermarket products and services to bring about a 360 degrees evaluation of needs, challenges and possibilities around the following aspects: ·Quintessential Quality, ·Curb Counterfeit, ·Vocal for Local, ·Simplify Supply-Chain, ·Amplify Access,  ·Evaluate E-Commerce Basis the above mentioned pillars, two important aspects i.e. vocal for local and curbing counterfeit have been identified for deliberation. The lecture was graced by key industry players, industry members, market research bodies, and distinguished representatives from the media. The lecture comprised of two sessions, the first being ‘Vocal for Local’ with the theme ‘Leveraging Aftermarket and Auto Component PLI’ with theme presentation by Mr Saurabh Agarwal, Partner, E&Y. The session panel discussion was moderated by Mr Yashpal Sachar, Chairman, SIAM Aftermarket Parts Group & General Manager, Honda Cars India and featured eminent speakers, Mr Ramashankar Pandey, Chair, ACMA after Market Committee & MD, Hella India Lighting; Mr Mustafa Wajid, E-mobility and Charging Infrastructure, IEEMA; Mr Saurabh Kapoor, Managing Director, JSG Innotech. Mr Prashant K Banerjee, Executive Director, SIAM hosted the 1st Session.   Localization in the context of aftermarket opportunities and challenges including ease of business were some of the fresh perspectives discussed in the session. The 2nd session delved on safer mobility and challenges around counterfeiting from a fresh perspective of deploying new age technology, themed upon ‘Adopting New Age Technologies like IoT, AI & ML.’ with theme presentation by Mr Tanmay Jaswal, Founder & CEO, Chkfake followed by a panel discussion of experts, such as Mr Pankaj Monga, Partner & Practice Head, Brand Protection, Lall & Sethi; Mr Shaleen Agarwal, Founder & CEO, Garaaz; Mr Anubhav Amarnath, Founder & CEO, EngineCAL Technology; Mr Thomas Weiss, Founder & CEO, Authentic Vision. Mr Arpit Mahendra, Editor, Express Drives & Express Mobility, The Financial Express – Digital moderated the Panel discussion. The Session was hosted by Mr Anup Mohnani, Co-Chair, SIAM Aftermarket Parts Group and Head (Parts Division, Stellantis).   Speaking about the lecture, Mr Prashant K Banerjee, Executive Director, SIAM said, “Aftermarket issues are often less discussed despite knowing the fact that customer satisfaction viewpoint, safer, affordable & quality products and services are of paramount importance. In order to deliberate customer centric aftermarket issues, involving all stakeholders, SIAM intends provide a discussion platform wherein opportunities and challenges in the aftermarket sector to bring safer and delightful mobility experience to the society and masses at large”.   To take this journey forward, SIAM would continue to engage with the stakeholders bringing aftermarket issues and solutions to the forefront with mobility evolving as service.

Digital

Wafa App hits Top 20 Grossing Entertainment Apps in India
Nov 26 2021 By Admin
       With an average rating of 4.59 globally and with over 3 million downloads in just a year, India’s biggest voice-centric social and entertainment platform, WAFA, gained its all-access pass to the Big-league as it hit Top 20th Grossing under Entertainment category. The app currently catering to its Indian users is now receiving a huge amount of traction from states like Maharashtra, Delhi, Rajasthan, Tamil Nadu, Telangana, Gujarat, and Karnataka to name a few.  "To reach the top 20 is an achievement. Our aim is and always remains to give our community an ideal user experience and a sense of belonging. Due to the hike in Internet usage among vernacular speakers, online purchasing of goods and services rapidly increased among Indian users, giving WAFA the chance to seize the opportunity presented by the growth of voice communities in India." Muhammed Aqib T P, Founder, Wafa further added.   Launched with a mission to build a voice-centric social gaming platform that is easily accessible to all users at their leisure with absolutely no sort of mise-en-scene, Wafa breaks the long in the tooth conventional norms. It connects users with similar interests and provides them with a platform to hear and be heard. Wafa aspires to tap into the world of a metaverse in the near future and provide its users with the best of all world virtual experience.  
This World TV Day, Tata Sky opened door to best TV memories with their campaign #JingalalaLand
Nov 26 2021 By Admin
         Tata Sky, content distribution and Pay TV platforms is known to celebrate World Television Day with a new punch every year. This year the brand opened the gates of #JingalalaLand – an exhibition of popular souvenirs that reminds us of our beloved TV shows.   Tata Sky released a special video on World Television Day featuring some of the most memorable items which acted as a centerpiece of popular shows. Indian TV shows like Shakalaka Boom Boom, Bigg Boss, KBC, MTV Roadies featured in the campaign, along with popular International TV series like Game of Thrones and FRIENDS.   What made the campaign even more fun and relatable was participation of notable brands like Colgate, Kotak Bank Ltd, Paytm, Star TV Network, Mobikwik, Zee, Hungama, Titan, Shemaroo Entertainment, Saregamapa, Shorts TV etc. who engaged in a quirky social banter with Tata Sky. With punchy replies like ‘taking back BIGG BOSS ki ankh (eye) to keep an eye on FRIENDS who don’t pay on time’ from Paytm, to ‘Har ek show zaroori hota hai’ by Zee Theatre, to MobiKwik’s ‘It’s so easy to recharge the Tata Sky accounts, one can sit on their SOFA, enjoy their favourite shows, and by the time the COOKER whistles 2 times, the recharge is done’ - the amusing one-liners proved to be a delight for the netizens. The campaign generated a thumping response racking up engagement rate of over 7 lacs. Talking about their innovative take on World TV Day, Anurag Kumar, Chief Communications Officer, Tata Sky said, “Amidst the plethora of entertainment options available today, TV will always remain our one true love as it has created indelible memories and shared experiences with our friends and family. This World TV Day, like every year, we wanted to bring the same feeling back in a unique way. Social media is a fun space to experiment with quirky ideas and we thought let’s remind people why TV is so special with our #JingalalaLand campaign. We received surprising response from audiences and many brands making the overall activity very gratifying.”   Angad Singh Manchanda, CEO; Co-founder of Chimp&z Inc said, “World TV Day has always been and will continue to be an event close to our hearts. The challenge this year was to make it stand out from what we’ve done during the past campaigns. This year, we went with the insight that TV truly is a #JingalalaLand, where, without even realizing, we end up making countless memories. We helped people celebrate this emotion with the help of popular souvenirs that have been ingrained in our minds with the magic of TV and the participation from not only the audience, but also other brands made the campaign a big success.”  
Karnataka Puts Up A Tough Fight In National Blind Cricket Finals
Nov 26 2021 By Admin
       Karnataka puts up a tough fight in the Finals of the 4th IndusInd Bank Nagesh Trophy National T20 Cricket Tournament for the Blind 2021-22, in the match between Andhra Pradesh vs Karnataka that concluded on Thursday at Sri Arun Jaitley Stadium, New Delhi.   In the Title clash between Andhra Pradesh and Karnataka, Karnataka won the toss and decided to Bowl. Andhra Pradesh put up a strong 231 for 3 in 20 overs. Karnataka made a competitive chase and reached 204 for the loss of 3 wickets, falling short of the target by only 27 Runs.   Prakash Jayaramaiah who was the highest scorer for Karnataka with 119 Runs off 58 balls with an outstanding SL 205.17. Jayaramaiah has left everyone stunned with his performance by hitting back-to-back centuries in the league matches all the way up till the finals.   Chief Guest Meenakshi Lekhi, Hon’ble Minister of State for External Affairs of India while applauding the spirit of the players said, “I am amazed at the felicitous co-ordination of the organisers, sponsors, DDCA, British & Australian High Commissions and supporters for their generosity and firm belief in the spirit of our wonderful players. I extend my best wishes to the contending teams. I can be very judicious in my assessment without taking sides. I am excited about the Women’s Blind National Cricket Tournament due to be held in Bangalore next year. Our government has been putting in tremendous efforts to bring in the gender parity.”   This was the second time for team Karnataka to make their entry to the finals of the tournament since its inception in 2019. Whereas team Andhra Pradesh had reached the finals for the fourth time straight in a row.   CAB Andhra Pradesh won all its five league matches and remained at the top of the chart. CAB Karnataka won consistently 4 out of the 5 league matches and stayed ahead of the game.   The Cricket tournament was organised by The Cricket Association for the Blind in India (CABI) in association with the Samarthanam Trust for the Disabled. India currently holds the Blind Cricket World Cup T20 trophy, won in 2018.   This tournament will help in selecting key players for the upcoming International Championships. Overall, 56 probable players will be shortlisted. 17 players will be finalised for the world cup squad and will represent India in T20 World Cup.   400 visually impaired players converged on 6 Grounds in the National Capital Region (NCR) of Delhi to play an overall of 67 T20 matches between 16th – 25th November 2021  
SIAM hosts 18th Lecture on ‘Future of Automotive Aftermarket Parts in India’
Nov 26 2021 By Admin
        The Society of Indian Automobile Manufacturers (SIAM), the apex automotive industry body, organized the 18th lecture on ‘Future of Automotive Aftermarket Parts in India’. Considering National priorities on Atmanirbharta, Digitalization and making of Quality and safer products for customers, SIAM focusses on aftermarket products and services to bring about a 360 degrees evaluation of needs, challenges and possibilities around the following aspects: ·Quintessential Quality, ·Curb Counterfeit, ·Vocal for Local, ·Simplify Supply-Chain, ·Amplify Access,  ·Evaluate E-Commerce Basis the above mentioned pillars, two important aspects i.e. vocal for local and curbing counterfeit have been identified for deliberation. The lecture was graced by key industry players, industry members, market research bodies, and distinguished representatives from the media. The lecture comprised of two sessions, the first being ‘Vocal for Local’ with the theme ‘Leveraging Aftermarket and Auto Component PLI’ with theme presentation by Mr Saurabh Agarwal, Partner, E&Y. The session panel discussion was moderated by Mr Yashpal Sachar, Chairman, SIAM Aftermarket Parts Group & General Manager, Honda Cars India and featured eminent speakers, Mr Ramashankar Pandey, Chair, ACMA after Market Committee & MD, Hella India Lighting; Mr Mustafa Wajid, E-mobility and Charging Infrastructure, IEEMA; Mr Saurabh Kapoor, Managing Director, JSG Innotech. Mr Prashant K Banerjee, Executive Director, SIAM hosted the 1st Session.   Localization in the context of aftermarket opportunities and challenges including ease of business were some of the fresh perspectives discussed in the session. The 2nd session delved on safer mobility and challenges around counterfeiting from a fresh perspective of deploying new age technology, themed upon ‘Adopting New Age Technologies like IoT, AI & ML.’ with theme presentation by Mr Tanmay Jaswal, Founder & CEO, Chkfake followed by a panel discussion of experts, such as Mr Pankaj Monga, Partner & Practice Head, Brand Protection, Lall & Sethi; Mr Shaleen Agarwal, Founder & CEO, Garaaz; Mr Anubhav Amarnath, Founder & CEO, EngineCAL Technology; Mr Thomas Weiss, Founder & CEO, Authentic Vision. Mr Arpit Mahendra, Editor, Express Drives & Express Mobility, The Financial Express – Digital moderated the Panel discussion. The Session was hosted by Mr Anup Mohnani, Co-Chair, SIAM Aftermarket Parts Group and Head (Parts Division, Stellantis).   Speaking about the lecture, Mr Prashant K Banerjee, Executive Director, SIAM said, “Aftermarket issues are often less discussed despite knowing the fact that customer satisfaction viewpoint, safer, affordable & quality products and services are of paramount importance. In order to deliberate customer centric aftermarket issues, involving all stakeholders, SIAM intends provide a discussion platform wherein opportunities and challenges in the aftermarket sector to bring safer and delightful mobility experience to the society and masses at large”.   To take this journey forward, SIAM would continue to engage with the stakeholders bringing aftermarket issues and solutions to the forefront with mobility evolving as service.

News

Wafa App hits Top 20 Grossing Entertainment Apps in India
Nov 26 2021 By Admin
       With an average rating of 4.59 globally and with over 3 million downloads in just a year, India’s biggest voice-centric social and entertainment platform, WAFA, gained its all-access pass to the Big-league as it hit Top 20th Grossing under Entertainment category. The app currently catering to its Indian users is now receiving a huge amount of traction from states like Maharashtra, Delhi, Rajasthan, Tamil Nadu, Telangana, Gujarat, and Karnataka to name a few.  "To reach the top 20 is an achievement. Our aim is and always remains to give our community an ideal user experience and a sense of belonging. Due to the hike in Internet usage among vernacular speakers, online purchasing of goods and services rapidly increased among Indian users, giving WAFA the chance to seize the opportunity presented by the growth of voice communities in India." Muhammed Aqib T P, Founder, Wafa further added.   Launched with a mission to build a voice-centric social gaming platform that is easily accessible to all users at their leisure with absolutely no sort of mise-en-scene, Wafa breaks the long in the tooth conventional norms. It connects users with similar interests and provides them with a platform to hear and be heard. Wafa aspires to tap into the world of a metaverse in the near future and provide its users with the best of all world virtual experience.  
This World TV Day, Tata Sky opened door to best TV memories with their campaign #JingalalaLand
Nov 26 2021 By Admin
         Tata Sky, content distribution and Pay TV platforms is known to celebrate World Television Day with a new punch every year. This year the brand opened the gates of #JingalalaLand – an exhibition of popular souvenirs that reminds us of our beloved TV shows.   Tata Sky released a special video on World Television Day featuring some of the most memorable items which acted as a centerpiece of popular shows. Indian TV shows like Shakalaka Boom Boom, Bigg Boss, KBC, MTV Roadies featured in the campaign, along with popular International TV series like Game of Thrones and FRIENDS.   What made the campaign even more fun and relatable was participation of notable brands like Colgate, Kotak Bank Ltd, Paytm, Star TV Network, Mobikwik, Zee, Hungama, Titan, Shemaroo Entertainment, Saregamapa, Shorts TV etc. who engaged in a quirky social banter with Tata Sky. With punchy replies like ‘taking back BIGG BOSS ki ankh (eye) to keep an eye on FRIENDS who don’t pay on time’ from Paytm, to ‘Har ek show zaroori hota hai’ by Zee Theatre, to MobiKwik’s ‘It’s so easy to recharge the Tata Sky accounts, one can sit on their SOFA, enjoy their favourite shows, and by the time the COOKER whistles 2 times, the recharge is done’ - the amusing one-liners proved to be a delight for the netizens. The campaign generated a thumping response racking up engagement rate of over 7 lacs. Talking about their innovative take on World TV Day, Anurag Kumar, Chief Communications Officer, Tata Sky said, “Amidst the plethora of entertainment options available today, TV will always remain our one true love as it has created indelible memories and shared experiences with our friends and family. This World TV Day, like every year, we wanted to bring the same feeling back in a unique way. Social media is a fun space to experiment with quirky ideas and we thought let’s remind people why TV is so special with our #JingalalaLand campaign. We received surprising response from audiences and many brands making the overall activity very gratifying.”   Angad Singh Manchanda, CEO; Co-founder of Chimp&z Inc said, “World TV Day has always been and will continue to be an event close to our hearts. The challenge this year was to make it stand out from what we’ve done during the past campaigns. This year, we went with the insight that TV truly is a #JingalalaLand, where, without even realizing, we end up making countless memories. We helped people celebrate this emotion with the help of popular souvenirs that have been ingrained in our minds with the magic of TV and the participation from not only the audience, but also other brands made the campaign a big success.”  
Karnataka Puts Up A Tough Fight In National Blind Cricket Finals
Nov 26 2021 By Admin
       Karnataka puts up a tough fight in the Finals of the 4th IndusInd Bank Nagesh Trophy National T20 Cricket Tournament for the Blind 2021-22, in the match between Andhra Pradesh vs Karnataka that concluded on Thursday at Sri Arun Jaitley Stadium, New Delhi.   In the Title clash between Andhra Pradesh and Karnataka, Karnataka won the toss and decided to Bowl. Andhra Pradesh put up a strong 231 for 3 in 20 overs. Karnataka made a competitive chase and reached 204 for the loss of 3 wickets, falling short of the target by only 27 Runs.   Prakash Jayaramaiah who was the highest scorer for Karnataka with 119 Runs off 58 balls with an outstanding SL 205.17. Jayaramaiah has left everyone stunned with his performance by hitting back-to-back centuries in the league matches all the way up till the finals.   Chief Guest Meenakshi Lekhi, Hon’ble Minister of State for External Affairs of India while applauding the spirit of the players said, “I am amazed at the felicitous co-ordination of the organisers, sponsors, DDCA, British & Australian High Commissions and supporters for their generosity and firm belief in the spirit of our wonderful players. I extend my best wishes to the contending teams. I can be very judicious in my assessment without taking sides. I am excited about the Women’s Blind National Cricket Tournament due to be held in Bangalore next year. Our government has been putting in tremendous efforts to bring in the gender parity.”   This was the second time for team Karnataka to make their entry to the finals of the tournament since its inception in 2019. Whereas team Andhra Pradesh had reached the finals for the fourth time straight in a row.   CAB Andhra Pradesh won all its five league matches and remained at the top of the chart. CAB Karnataka won consistently 4 out of the 5 league matches and stayed ahead of the game.   The Cricket tournament was organised by The Cricket Association for the Blind in India (CABI) in association with the Samarthanam Trust for the Disabled. India currently holds the Blind Cricket World Cup T20 trophy, won in 2018.   This tournament will help in selecting key players for the upcoming International Championships. Overall, 56 probable players will be shortlisted. 17 players will be finalised for the world cup squad and will represent India in T20 World Cup.   400 visually impaired players converged on 6 Grounds in the National Capital Region (NCR) of Delhi to play an overall of 67 T20 matches between 16th – 25th November 2021  
SIAM hosts 18th Lecture on ‘Future of Automotive Aftermarket Parts in India’
Nov 26 2021 By Admin
        The Society of Indian Automobile Manufacturers (SIAM), the apex automotive industry body, organized the 18th lecture on ‘Future of Automotive Aftermarket Parts in India’. Considering National priorities on Atmanirbharta, Digitalization and making of Quality and safer products for customers, SIAM focusses on aftermarket products and services to bring about a 360 degrees evaluation of needs, challenges and possibilities around the following aspects: ·Quintessential Quality, ·Curb Counterfeit, ·Vocal for Local, ·Simplify Supply-Chain, ·Amplify Access,  ·Evaluate E-Commerce Basis the above mentioned pillars, two important aspects i.e. vocal for local and curbing counterfeit have been identified for deliberation. The lecture was graced by key industry players, industry members, market research bodies, and distinguished representatives from the media. The lecture comprised of two sessions, the first being ‘Vocal for Local’ with the theme ‘Leveraging Aftermarket and Auto Component PLI’ with theme presentation by Mr Saurabh Agarwal, Partner, E&Y. The session panel discussion was moderated by Mr Yashpal Sachar, Chairman, SIAM Aftermarket Parts Group & General Manager, Honda Cars India and featured eminent speakers, Mr Ramashankar Pandey, Chair, ACMA after Market Committee & MD, Hella India Lighting; Mr Mustafa Wajid, E-mobility and Charging Infrastructure, IEEMA; Mr Saurabh Kapoor, Managing Director, JSG Innotech. Mr Prashant K Banerjee, Executive Director, SIAM hosted the 1st Session.   Localization in the context of aftermarket opportunities and challenges including ease of business were some of the fresh perspectives discussed in the session. The 2nd session delved on safer mobility and challenges around counterfeiting from a fresh perspective of deploying new age technology, themed upon ‘Adopting New Age Technologies like IoT, AI & ML.’ with theme presentation by Mr Tanmay Jaswal, Founder & CEO, Chkfake followed by a panel discussion of experts, such as Mr Pankaj Monga, Partner & Practice Head, Brand Protection, Lall & Sethi; Mr Shaleen Agarwal, Founder & CEO, Garaaz; Mr Anubhav Amarnath, Founder & CEO, EngineCAL Technology; Mr Thomas Weiss, Founder & CEO, Authentic Vision. Mr Arpit Mahendra, Editor, Express Drives & Express Mobility, The Financial Express – Digital moderated the Panel discussion. The Session was hosted by Mr Anup Mohnani, Co-Chair, SIAM Aftermarket Parts Group and Head (Parts Division, Stellantis).   Speaking about the lecture, Mr Prashant K Banerjee, Executive Director, SIAM said, “Aftermarket issues are often less discussed despite knowing the fact that customer satisfaction viewpoint, safer, affordable & quality products and services are of paramount importance. In order to deliberate customer centric aftermarket issues, involving all stakeholders, SIAM intends provide a discussion platform wherein opportunities and challenges in the aftermarket sector to bring safer and delightful mobility experience to the society and masses at large”.   To take this journey forward, SIAM would continue to engage with the stakeholders bringing aftermarket issues and solutions to the forefront with mobility evolving as service.

TV

This World TV Day, Tata Sky opened door to best TV memories with their campaign #JingalalaLand
Nov 26 2021 By Admin
         Tata Sky, content distribution and Pay TV platforms is known to celebrate World Television Day with a new punch every year. This year the brand opened the gates of #JingalalaLand – an exhibition of popular souvenirs that reminds us of our beloved TV shows.   Tata Sky released a special video on World Television Day featuring some of the most memorable items which acted as a centerpiece of popular shows. Indian TV shows like Shakalaka Boom Boom, Bigg Boss, KBC, MTV Roadies featured in the campaign, along with popular International TV series like Game of Thrones and FRIENDS.   What made the campaign even more fun and relatable was participation of notable brands like Colgate, Kotak Bank Ltd, Paytm, Star TV Network, Mobikwik, Zee, Hungama, Titan, Shemaroo Entertainment, Saregamapa, Shorts TV etc. who engaged in a quirky social banter with Tata Sky. With punchy replies like ‘taking back BIGG BOSS ki ankh (eye) to keep an eye on FRIENDS who don’t pay on time’ from Paytm, to ‘Har ek show zaroori hota hai’ by Zee Theatre, to MobiKwik’s ‘It’s so easy to recharge the Tata Sky accounts, one can sit on their SOFA, enjoy their favourite shows, and by the time the COOKER whistles 2 times, the recharge is done’ - the amusing one-liners proved to be a delight for the netizens. The campaign generated a thumping response racking up engagement rate of over 7 lacs. Talking about their innovative take on World TV Day, Anurag Kumar, Chief Communications Officer, Tata Sky said, “Amidst the plethora of entertainment options available today, TV will always remain our one true love as it has created indelible memories and shared experiences with our friends and family. This World TV Day, like every year, we wanted to bring the same feeling back in a unique way. Social media is a fun space to experiment with quirky ideas and we thought let’s remind people why TV is so special with our #JingalalaLand campaign. We received surprising response from audiences and many brands making the overall activity very gratifying.”   Angad Singh Manchanda, CEO; Co-founder of Chimp&z Inc said, “World TV Day has always been and will continue to be an event close to our hearts. The challenge this year was to make it stand out from what we’ve done during the past campaigns. This year, we went with the insight that TV truly is a #JingalalaLand, where, without even realizing, we end up making countless memories. We helped people celebrate this emotion with the help of popular souvenirs that have been ingrained in our minds with the magic of TV and the participation from not only the audience, but also other brands made the campaign a big success.”  
Watch the Russian cinematic masterpiece Coma on &flix
Nov 25 2021 By Admin
      Art sees no boundaries and barriers. The birth of a good art piece has never been confined to locations. Cinema has been known to transcend borders in case of both viewings as well as creation. The Russian fantasy and adventure film is proof of how cinema is now going beyond Hollywood and Bollywood. The film that has been created with advanced computer-generated imagery has been acclaimed worldwide for the eye-pleasing beauty that the audience gets to witness on screen. Zee English cluster in its commitment to bring to its viewers the best of worldwide cinema is all set to bring the Television premiere of Coma for its viewers through the property Flix First.   Coma takes the viewers into a strange land of suspense through the life of a young architect. After a mysterious accident, he comes back to his senses in a very odd world. He must find out the exact laws and regulations of it while he fights for his life and keeps looking for an exit to the real world. The film is the directorial debut of the famous VFX artist Nikita Argunov and stars Rinal Mukhametov in the lead role.   &flix, the premium destination for a truly enjoyable Hollywood experience has been entertaining viewers through the ling running property ‘Flix First’ that brings new masala premiers every week. As the channel prepares for Coma, the audience can also enjoy the South Korean thriller Peninsula at 1:00 PM and 9:00 PM on 28th November on &flix. Starring Dong-won Gang and Lee Jung-hyun. Set in a time that is a few years after a zombie outbreak in the Korean land, Peninsula shows the journey of a former soldier who manages to escape overseas and, in a mission, to go back he meets the survivors.   Enjoy the best television premiers on Flix First. Peninsula premiers on 28th November 1:00 PM with a re-run at 9:00 PM and Coma to debut soon on &flix  
Rakul Preet Singh and Aman Preet Singh launch an app for aspiring talent in film industry
Nov 23 2021 By Admin
        StarringYou is a democratizing platform that bridges the gap between an artist (in front of and behind the camera) and their dream! It helps aspirants overcome the hurdle of physical distances and boundaries. Audition from anywhere for any opportunity on StarringYou for Your Big Break. We help aspiring actors, directors, editors, writers, dancers, choreographers, and other professionals who wants to work in films make their dreams come true. We provide life changing opportunities in Indian Cinema on a level playing field, to budding artists all over the world. Rakul, Co-Founder says, “With StarringYou we are looking at building an ecosystem which is a one stop destination for all the aspiring talent we have in the country and globally. The app will have all the divisions and tie up be it music, casting, media & production houses, we’ll be working on all the aspects. Our aim is to build such creative partnerships with the talent that are looking for a platform to showcase their work.” “It’s a recruitment platform that is open to both, aspiring talent and talent hunters. It’s got exciting tie-ups with established production and media houses like Anti Casting, Pooja Entertainment, Hummara Movie, Luv Films, Venkatadri Talkies, Vision Celeb Hub, Suresh Productions, Music labels - Just Music and Salim Merchant to ensure that upcoming talent gets to work with the best in the film industry. And this is just the beginning”, adds Aman, Founder & CEO – StarringYou and also brother to Rakul. Time is everything. Make it count. Whether you're a 'Talent' or in the business of 'Employing Talent' you're just a click away. Download Starring You and SUBSCRIBE now to get discovered!
ZEEL celebrates World TV Day, reemphasizes #TVIsFamily
Nov 21 2021 By Admin
        ZEE Entertainment Enterprises Limited (ZEEL), media and entertainment powerhouse has today announced the launch of the second edition of its successful #TVIsFamily campaign to mark the occasion of World Television Day. This year, the company has introduced a quirky twist to the #TVIsFamily campaign by introducing peers of the television set – Radio, Mobile Phone, Laptop, Cinema, etc. highlighting the conversation between these gadgets on television’s special day.   Taking last year’s thought forward, the one-of-its-kind campaign aims to personify television and focuses on the ubiquitous role it plays in every family, be an undeniable presence through the highs and lows, the laughter and much more. The campaign further acknowledges the growing influence of other gadgets in users’ life for consuming content, before asserting that despite this, 765 million people across the country still spend an incomparable 903 billion mins watching TV every week.   Speaking on the campaign, Kartik Mahadev, Chief Marketing Officer, Content Business, ZEE Entertainment Enterprises Ltd. said, “TV has been the most trusted and preferred medium reaching 200mn households for decades now. We are delighted to roll out another edition of the #TVIsFamily campaign this year, wherein we have tried to bring to life the emotional connection that audiences have with television. Last year, the ad film received a phenomenal response from viewers who related to the bond they share with television. The introduction of television has been truly transformative and progressive for the global entertainment industry. For decades, television has provided a huge platform to creators, artists, and others by being an effective medium of taking their work to every household across the globe. With more and more mediums of entertainment and information emerging in the past few years, we wanted to bring to the fore how television will always have an undeniable chord with the viewers for generations to come.”   With the COVID-19 pandemic resulting in a nationwide lockdown in March 2020 and people being confined to their homes, the emotional connect of viewers with television has witnessed a significant surge. During such turbulent and uncertain times, with OTT players disrupting the entertainment industry, television remained the most preferred source of content consumption for Indians. The campaign is truly a tribute to television’s spirit of entertaining families, standing tall as a support system to help its family members navigate through these tough times.   The #TVIsFamily campaign aims to recognize the role of television as any family member by making it part of the family portrait picture. In line with this, ZEEL is building one of the biggest digital walls on its social media properties, sharing pictures of families recognizing television as an integral part of their lives. Along with participation from the viewers, the digital wall also includes the star cast from some of ZEE’s most iconic shows. From ZEE TV’s Kumkum Bhagya and ZEE Bangla’s Hruta to ZEE Keralam’s Neeyum Njanum and ZEE Telugu’s Rowdy Gari Pellam, the characters of multiple prime time shows have sparked social media banter around celebrating the small screen’s presence by posing for a family portrait with television. ZEEL kickstarted this inspiring campaign on 19th November with the introduction of fellow screens such as mobile, laptop, television, cinema, radio, etc. in the comic strip format, giving unique identities to each gadget, wherein the gadgets are seen sharing their competitiveness and envy about television’s recognition, despite playing their own roles in bringing entertainment to people. Following an integrated outreach strategy, the campaign successfully highlights that television a window into an alternate universe, an escape for viewers to a world where imagination goes beyond leaps and bounds.    

OTT

toothsi Becomes the Official Smile Partner For Bigg Boss Season 15 On Voot
Nov 25 2021 By Admin
        Dental tech platform that provides at-home smile makeovers, toothsi, has collaborated with India’s most loved reality show Bigg Boss on Voot. For the 15th season of Bigg Boss on Voot, toothsi has come on board as the official smile partner. As part of the partnership, Voot will curate exclusive digital interactive content which will be featured on the OTT platform. As a new age brand, toothsi is known to its viewers for its quirky and fresh content which is what Bigg Boss as a show is appreciated for.  As their Smile Partner, toothsi is all geared up to leverage Bigg Boss’ vast fan base and engage with a wider set of audience through IPs that captures the essence of both the brands. Bigg Boss’ multi-touchpoint offering will allow toothsi to spread awareness about its product ‘clear aligners', a convenient and comfortable alternative to conventional metal braces. Transparent and invisible to the naked eye, the clear aligners can make customers more confident about their appearance in social situations. toothsi's team of over 100+ in-house dental professionals who have designed and customized smile plans for their patients/customers. Following their Series A and Series B fundraising rounds of $5 million and $20 million, respectively, the firm is now seeking to widen its geographic footprint across the country in order to achieve more smile makeovers. The brand is currently present across 11 cities including Mumbai, Ahmedabad, Delhi/NCR, Chandigarh, Hyderabad, Bengaluru, and Pune. Made in India with the latest technology and German materials, toothsi Clear Aligners consist of a series of invisible plastic trays pre-programmed and customized through software to move a set of teeth in a specific manner.
Flipkart Video and Sikhya Entertainment Return With A New Season Of The Hit Crime Series: Kaun? Who Did It?
Nov 24 2021 By Admin
        Flipkart Video started the year with a bang by foraying into the interactive crime fiction category with the launch of Kaun? Who Did It? in collaboration with Guneet Monga’s, Sikhya Entertainment. The platform is set to end this year with a dhamakedar new season of Kaun? Who Did It? that combines the thrill of playing detective and the chance to win big, all at the comfort of your phone.   Over the last two seasons, lead characters detective Adi and inspector Malini cemented a strong relationship with the viewers with each hair-raising case. Reprising their roles, popular TV actor Sushant Singh will return as the show lead, Adi Bhagat and film and theatre actress Samvedna Suwalka as assistant police inspector Malini Bindre. Created by the talented director Umesh Bist, and written by veteran TV writer Sunjoy Shekhar, the new season is packed with gripping episodes that will leave audiences at the edge of their seats.   The last two seasons gave viewers spine-chilling moments including the finale of season two where Adi battles it out against time to decode the password to a bomb threat as the season culminates into a cliffhanger for audiences. This new season takes a 360-degree turn to focus on Adi’s archnemesis who makes a comeback with an evil motive to destroy the city. In addition, this season will also shed light on Malini’s secretive past and an even uncertain future. With the city under attack, will Adi find victory in his race to defeat his enemy? Audiences have a lot to unravel this season.   Commenting on the launch of the new season, actor Sushant Singh said, “I have worked extensively in films all my life across genres but when I signed up for Kaun? Who Did It? For the first season, it was more of a challenge for me to master interactive content format. Three seasons down the line, it just gets better and better. From my debut on OTT to learning how to engage the audiences as the show goes on, exploring such interesting storylines with each season is a joy. It’s a pleasure to work with Flipkart Video and Sikhya and I cannot wait for the audiences to tune in and get solving these mysteries.”   Actor Samvedna Suwalka added, “For me, personally and professionally, it’s been one of the most satisfying journeys to have worked on Kaun? Who Did It? From season 1 until now I have had the opportunity to work with and learn from Sushant sir and Guneet Monga while working on an ever-evolving interactive show format. Malini’s secrets from the past will take center stage this season and so this season was creatively challenging yet exciting for me and I cannot wait for my fans to experience the new twists and turns.”   Speaking about the return of the interactive crime fiction series with Flipkart Video, Guneet Monga, CEO, Sikhya Entertainment, said, "We're excited for the release of Kaun's season 3! The way the audience is consuming content these days has opened up many opportunities for creators to be more innovative and off beat. Kaun? Who Did It? as an interactive crime show, let us be versatile with our imagination and helped us build something completely unique for our audience.”   The show launching today on the Flipkart App will give viewers an opportunity to win exciting prizes by reading between the lines, solving mysteries and decoding cryptic clues along with the episodes, and of course, being a part of the Kaun? Who Did It? experience. Users can access the show by clicking on the Video icon at the bottom right of the Flipkart app’s homepage. You can download the Flipkart App here: https://play.google.com/store/apps/details?id=com.flipkart.android&hl=en_IN https://apps.apple.com/in/app/flipkart-online-shopping-app/id742044692
Supari Studios, Post Office Studios and Keeda Media combine forces to form a brand new digital media network — Kulfi Collective
Nov 22 2021 By Admin
         Mumbai-based content studio, Supari Studios, alongside its sister companies Post Office and Keeda Media, have come together as ‘Kulfi Collective’ - a modern media network that brings together talent and technology to produce meaningful content that is shaping the cultural landscape for Gen Y & Gen Z audiences today. The exciting move comes at a time when the three sister ventures display a sturdy foothold in the Indian digital media ecosystem, having individually built a strong track record for themselves over the past nine years. Kulfi Collective is a diverse team of creators, who produce online video and virtual experiences that range from branded entertainment to original content and immersive new media. Link to the Kulfi Collective Launch video: https://www.youtube.com/watch?v=toUeAOH_NEg Supari Studios, their first venture, was founded in 2012 as a content studio that focused on helping brands create differentiated, relatable and scalable content for their audiences online. In 2017, the team set up their second vertical, Post Office Studios, recognizing a need to use technology to change the way online video content is produced. Post Office is now an award-winning immersive content and media-tech company focused on developing scalable, tech-enabled video content. The following year, the team ventured forth to set up their third vertical, Keeda Media, with the intent of building purpose-driven original content properties focused on the passions of young Indians. Under Keeda, the team launched Vitamin Stree (VS), a video-first content brand that is currently on a mission to reshape the narrative around gender & identity in India. The three verticals have now consolidated their strengths and insights from the past decade to create a parent entity known as Kulfi Collective that aims at operating and building brands and studios that function at the intersection of content, commerce and culture for an open, decentralized web 3.0. Embarking on this new journey, Advait Gupt - Co-founder & CEO - Kulfi Collective, said, “We’ve always believed that storytelling is a powerful tool to shape culture and through Kulfi Collective, we’re on a mission to make the world (wide web) a brighter place, one awesome story at a time. We are committed to building ideas that become a part of our cultural identities and telling stories that serve as a marker of our times.” Akshat Gupt - Co-founder & CCO - Kulfi Collective further added, “Our focus has always been to create meaningful, digital-first content for curious, passionate young audiences. With our three verticals coming together under a single umbrella, we are re-imagining the media landscape by building a community of creators who are leveraging technology to produce content that is both distinctive & relatable, across a range of formats and platforms.” Over the last nine years, the team at Kulfi has collectively produced over 10,000 minutes of clutter-breaking content that has been viewed over 1.3 billion times online for some of the most ambitious brands and platforms across the globe such as Red Bull, Google, Flipkart, Netflix, Warner Music, Disney+ Hotstar, Tinder, Spotify, Asian Paints and Cred among others.  
Hyderabad FC launches ‘Future Is Us’ on Hotstar
Nov 21 2021 By Admin
      Future is us, a docu-series capturing Hyderabad’ FCs journey during the 7th edition of the Indian Super League is now available on Hotstar. The eight-part video series showcases Hyderabad FC’s entertaining run during a COVID-affected ISL 2020-21 campaign which was played in a bio-bubble. The series covers all aspects of Hyderabad FC’s journey – from the team’s performance which led the club to finish at 5th position, narrowly missing out of a play-off spot apart from the challenges faced due to the pandemic, highs and lows of the during games and all the drama that entertained one and all. Commenting on the same, Varun Tripuraneni, HFC co-owner, said, “It’s a huge moment for us that ‘Future Is Us’ is now live on Hotstar. The journey that we had last season at HFC was a special one, and we felt that it was a story that needed to be shared. We received a lot of feedback on the first half of the series and now that we have it on Hotstar, all the fans can binge watch it right before our first game to get into the season-mode! We must thank FSDL, everyone in the Indian Super League team and the Hostar team for helping us through this, and we hope to build on this further.” Hyderabad FC is the first football club in India to launch an innovative video series on Hotstar to document their performance throughout a season. Their innovative content and narrative have helped them connect to the fans across the globe. Hyderabad FC is all geared to kick start the Indian Super League 2021-22 season with their first match against Chennaiyin FC on Tuesday, 23rd November 2021.