Knowledge Centre

Nov 30 2020

By Admin

Furniture searches online jump 1.5x-2x ahead of wedding season: Flipkart data

With the onset of the wedding season, usually witnessed from December to March, an increasing number of consumers across the country are looking for their furniture essentials online. With COVID necessitating staying indoors coupled with the inhe...

Nov 25 2020

By Admin

2021 marketing imperatives to support ‘rebound and recovery’ strategies.

More than two thirds (69%) of businesses expect to end the second half of 2020 in decline. Just under half (45%) of those expect their business to be down by 20% or less, while one in five of those leaders expects their business to be down in exc...

Nov 17 2020

By Admin

Diabetes consultations and management, likely to go the “PHYGITAL” way in the future as revealed in ‘The D-Picture: COVID Edition’, a Kantar Study.

Launched on World Diabetes Day, Kantar’s The D-Picture- COVID Edition Report indicates that a “Phygital” way of consultation may be the future trend in Diabetes management. While diabetics in India will continue to consult doctors fa...

Nov 12 2020

By Admin

Tonic Worldwide’s research division ‘GIPSI’ reveals report with unique digital consumer profiles for Diwali 2020

Diwali 2020 is here and so are many perspectives. The industry is buzzing with positive sentiment and brands are extending the sentiment by supporting smaller players. Everyone has been waiting for Diwali in 2020 as a ray of hope for recovery. Digi...

Nov 11 2020

By Admin

Bata India announces Q2 results, shows signs of recovery

Footwear major Bata India Limited today announced results for the quarter ended 30 September 2020. Revenue from operations for the quarter stood at Rs. 3679 million showcasing steady signs of a steady recovery after a dull first quarter. The net...

Nov 10 2020

By Admin

Dalmia Bharat Sugar and Industries Limited today announced its unaudited consolidated results for the quarter ended 30th Sept, 2020.

Dalmia Bharat Sugar and Industries Limited today announced its unaudited consolidated results for the quarter ended 30th Sept, 2020. Salient features are as under: Particulars UOM Q2'21...

Nov 10 2020

By Admin

Demand for automobiles strong owing to safety concerns; SUVs, Electric Vehicles & Indian Automakers gaining ground: PAYBACK-Unomer Consumer Mobility Study

A recent study conducted on Fuel loyalists (Consumers who regularly spend on fuel for passenger vehicles, over the last 2 years), shows that the pandemic has fuelled the need for personal mobility and a positive bias to own a vehicle. This was r...

Nov 10 2020

By Admin

Adjust appoints Shawn Bonham as President APAC to drive growth in the Asia-Pacific region

Adjust, the global app marketing platform, today announced it has promoted Shawn Bonham to President APAC. After having served as Chief Revenue Officer (CRO) for the company for the last three and a half years, Bonham will focus on growing...

Nov 06 2020

By Admin

Matrimony’s Net Profit surges 31.2% y/y and 9.6% q/q Strong billing growth of 13.5% y/y and 18.5% q/q in matchmaking

Matrimony.com Limited, the leading online matrimony company, announced its unaudited standalone and consolidated financial results for the second quarter and half year ended September 30, 2020, as approved by its board of directors. Murugavel Jan...

Nov 05 2020

By Admin

PUMA India Ramps up its Online Consumer Experience with Salesforce

Salesforce , the global leader in CRM, today announced that PUMA India has partnered with Salesforce to leverage Commerce Cloud. The aim is to provide its digitally savvy consumers with an unmatched user experience online that reflects the brand&rsquo...

Nov 04 2020

By Admin

COVID push: Indian small-town retailers going digital with business activity back to normal levels - reveals OkCredit data

Business activity among the micro, small and medium enterprise sector which are regarded as the backbone of the Indian economy is fast reaching near normal levels and they are rapidly adopting digital business tools to drive efficiency and g...

Oct 29 2020

By Admin

Contract jobs buck the trend: postings and searches increase

Data from Indeed, the world’s No. 1 job site has revealed that job seekers' interest in ‘contract or temporary jobs’ jumped by 150%, while postings for these jobs increased by 119% between January and July 2020, a...

Oct 29 2020

By Admin

V-Guard’s Q2 FY 2020-21 Revenue remained flat Y-o-Y

India’s leading consumer electrical and electronics company, V-Guard Industries Ltd., announced its unaudited financial results for the quarter ended September 30, 2020. Highlights: Consolidated Net Revenue from operations for the quarter...

Oct 29 2020

By Admin

80% consumers expect better customer service during COVID-19, finds Hiver research

As the COVID-19 pandemic continues, more than 80% of consumers expect customer support to get more empathetic or more responsive, and in some cases, both, according to a global survey report “Customer Support Through The Eyes of Consumers in 202...

Oct 28 2020

By Admin

New Salesforce Research Reveals that 71% of Indians Expect Companies to Accelerate Digital Initiatives, Showing the Many Ways Customer Engagement is Changing Amid Crises

Salesforce, the global leader in CRM, today released the fourth edition of its State of the Connected Customer report which reveals that while a string of crises has affected all facets of life, including a fundamental shift in how customers connect w...

Oct 28 2020

By Admin

Consumer sentiment upbeat on domestic travel, but constrained by budgets: PAYBACK-Unomer Travel Study

The much-awaited festive season is already showing signs of growth spurts across popular spend categories with the recent online and offline sales marking the start of the festive season. However, with the uncertainties of current times and changing b...